Aren’t you making sales on your free sites?

If you aren’t this may be the reason: A common newbie thinking error:

When on the boards, or talking with starting webmasters I often hear from them they want to make clean sites which cater to the surfer as much as possible, so they gain bookmarks and traffic builds up.

Later on when talking to these webmasters again, 99% of them are quite disillusioned and hardly make any sales at all.

Then when I take a look at their sites I find a haven of free porn, hardly any advertisements at all, and wonder why would a surfer hitting a site like this buy anything at all?

When you build a free site being a TGP, Link list, or any other type of free site keep in mind that basically you are building a virtual brochure intended to sell the sponsors you are using.

This means you don’t give away the whole enchilada but use teasers and matching ads to lure the surfer in and make him/her buy your product be it a membership or a set of XXX DVD’s.

Less content and more ads are in such the way to go.

And don’t overdo it! Keep track of your content; make sure it’s not of to high quality.

When building pages to sell the rule I live by is that the banners should always look better then the content. In other words never try to outperform your sponsor with your content.

Also keep a good eye on your sales text and text links. When in doubt on how to proceed I usually get me a catalogue of the largest adult mail order companies and see what they write to push their DVD’s and stuff, With just a little tweaking most of it applies to most sponsors and works much better then inventing the text yourself. Why use your own stuff(Unless you rock at sales text off course J ), when you can use the material written by experts on the subject. Especially when you have to use a foreign language it is a pretty safe route to go.

Trade sites (TGP’s that skim, CJ & CJ2 sites) are extreme variants on the above so for the content(The galleries that traffic gets skimmed of) applies the same as stated above with the addition that the skimming and other traffic trade tricks in the arsenal are also intended to help make your clean site more attractive, and here we are at the core of the problem, this is where the thinking error occurred: While under the impression that the overdose of free porn has to bring the bookmark in, it is the trade sites job to get them ready to bookmark, because coming from a site that sends them somewhere else half of the time they will gladly bookmark your site that doesn’t.

When on this subject I often hear the argument: I don’t want pissed of surfers on my sites I want happy ones! Errrrrrrrrrrr…..Wrong!!! You do want pissed off surfers, so you can let your site do its thing and turn them into happy ones. Happy members that is J

The order is simply: Horny surfer hits trade site, becomes frustrated surfer, hits your clean site, bookmarks your site and becomes a horny surfer again, and a chance for you to make a sale, but they will also remember what site made them happy after their “ordeal”, and come back, so they become more chances for a sale.

That’s just the way it works if you want high traffic and good sales on your site.

Happy sales